Apple's gold iPhone was introduced partly to suit Chinese tastes, says Tim Cook

The IndependentApple's gold iPhone was introduced partly to suit Chinese tastes, says Tim CookThe IndependentThe decision to offer a gold iPhone was partly a response to the popularity of that colour in China, he said. In China, as elsewhere, the colour gold is considered to be a marker of luxury. The company brought out its first iPhone in the colour in 2013 ...Apple's cunning plan to sell gold iPhones in China is workingQuartzTim Cook says Apple chooses iPhone colors to please Chinese customersBusiness InsiderNew iPhone colour may depend on what China wants, says Tim CookTelegraph.co.ukTech Times -9 to 5 Mac (blog) -Macworldall 61 news articles »